All eyes will be on Atlanta's Mercedes-Benz Stadium for Super Bowl LIII on February 3.
Sunday's conference championship slate boasted two overtime thrillers that ended with both road teams conquering the odds - and their opponents.
Brady threw for 348 yards, but the stars were an offensive line that kept Kansas City's vaunted pass rush away from him and opened up holes for a less glamorous running game that chipped in 176 yards on 48 carries. No penalty was called, however, and instead of killing the rest of the clock, the Saints settled for a field goal with enough time for the Rams to force overtime.
The resulting Super Bowl will be a contrast of familiarity with novelty, experience with youth.
The Rams advanced to the Super Bowl, where they will play the New England Patriots.
After the game, Payton said he spoke to the league and they admitted they blew they call.
"That is a awful no call", Super Bowl-winning head coach Tony Dungy said on Twitter.
"It's unbelievable, man. I can't put it into words", said Goff, who at 24 became the youngest quarterback to win an NFC title.
The Rams have not played in a Super Bowl in 17 years.
Furloughed federal workers eligible for state unemployment benefits
Those figures have changed slightly as the IRS and other agencies have recalled some workers from furlough. More than 10,000 federal employee sought aid in the week ending January 5, the DOL said.
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We have had some tough years at the club but it's a challenge for us to get to where we as a club should be'. Paul [Pogba]'s scored four since I came here. "I think he was off balance and still found the net".
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But I think as a manager the best thing is to take the solution that is best for the player and the club, both together. But the club doesn't want to sell him".
On the next Chiefs' drive, once again in apparent search of a makeup call, the officials flagged cornerback J.C. Jackson for a questionable pass interference call on Sammy Watkins that advanced KC to New England territory.
Another thing that hasn't changed is Brady and the Patriots clinging to an underdog mentality.
Now the Rams, only needing a field goal to win, needed move only 15-20 yards to get comfortably inside Zuerlein's range.
The Chiefs were trailing 14-0 after the Patriots controlled the ball for the majority of the first half.
Gurley finished with just 10 yards on four carries, though he did score a touchdown. The later two appearances came when the Rams were based in St. Louis, 1995 to 2015. The franchise relocated to Los Angeles before the 2016 season, a year before McVay arrived.
Saints head coach Sean Payton told reporters he received a phone call from the NFL's senior vice president of officiating immediately after the game.
And these Rams were assembled with this year's playoffs in mind.
It's no secret that controversial officiating played a big role on Championship Sunday around the NFL.